I run Revenue Operations. Which means I've spent years living between LinkedIn and a CRM, and watching reps do the same — except they mostly just lived in LinkedIn and let the CRM rot.
So we paid for one of the big prospecting platforms. €39 a seat. And honestly? The team used one feature: knowing whether someone was already in the CRM, right there on the profile. One feature. Everything else sat untouched while the invoice kept coming.
That felt absurd. So I tried to build the one thing we actually used.
And while I was at it, I added the parts I always wished it had: updating the CRM without leaving the page, bringing in contacts in a click, and firing off the workflows we'd rigged up in n8n. Built by ops, for the people ops supports.
The result is this. The extension that brings your CRM on LinkedIn — the daily habit, done properly, priced like a tool instead of a platform.